Halloween is basically the Kardashians’ Super Bowl, but Kim Kardashian just took things to a completely new level this year. Instead of the usual glamorous or spooky getups, the SKIMS founder decided to dress up as her own 13-year-old daughter, North West. And honestly? The execution is kind of terrifying in the best way possible.
Kim shared photos and a video of the look, which featured a long turquoise wig, face gems, spiked cuffs, chunky chains, and an oversized ‘NORTH’ tee. It perfectly mirrored North’s recent, very Gen Z, pop-punk aesthetic. It’s giving 2013 Tumblr, and it totally works.
The family absolutely ate it up. Kris Jenner chimed in on Instagram calling it “so fun” with a string of blue hearts, while Kourtney Kardashian simply declared, “Twins!!!!!”
But the internet’s reaction was where things really got hilarious. Fans were genuinely doing double-takes, with many posts going viral because the mother-daughter resemblance—especially with that wig—is actually uncanny. One X user yelled, “this isn’t North?????” praising their bond.
However, the absolute best reaction has to go to a user who just dropped, “LOREDANA BERTÈ??????” in the comments. If you know the Italian pop icon, you totally see it. The electric blue hair and heavy face gems give off major retro popstar energy, and it’s the kind of wildly specific internet joke that makes this whole thing so entertaining.
It’s a fun, creative way to showcase their close bond. Kim gets to prove she can still hang with Gen Z trends, and honestly, we can’t wait to see how North tops this next year.